Black buns. Green poo.
It doesn't sound like a marketing dream but Burger King could well be onto something with the advent of their black Halloween burger. I'm no fast food fan but it even got me curious enough to google just when it will be available.
For those not aware, Burger King have already unveiled the black bunned whopper in the States and it seems it will only reach our shores on the big day itself.
But despite the wait, the creation has already stirred a great deal of interest on social media, firstly with the curiosity of the BBQ flavour infused black bun, and then the revelation, or is that allegation, that it causes poo to turn green.
Shocking turn-off? Or is it going to cause a stampede to the nearest BK?
That's probably to be decided in the next few weeks but don't think the marketing teams, who are frantically studying engagement and reach as we speak, haven't factored all of this in.
Of course sometimes what seemed like a good idea at the time...
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