But it was only a joke.
How many times have you heard that along with the rustle of tumbleweed and the thud of the penny dropping?
Social media is all about engagement, that’s becoming a given now but engaging doesn’t always have to mean funny and funny doesn’t always have to mean good taste.
People like things to be lighthearted when called for but there is a time and a place. Take the recent London Fire Brigade tweet for instance when following a restaurant blaze in Shoreditch the station manager tweeted that ‘thankfully no hipsters were injured.’
With people pointing to lost livelihoods on the site of the Dinerama street food market, along with the reference to the ‘hipsters’ it’s clear that a little thought should have been taken.
Make ‘em laugh and keep it fun when you can, it always makes life better. But when there is any element of seriousness about the subject think again, and again if need be, before pressing send.
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